内江市长江现代农业园生态农业旅游SWOT分析

SWOT Analysis of Ecotourism to Changjiang Agroecological Tourism Park

运用SWOT分析方法,探讨内江市长江现代农业园发展生态农业旅游的优势、劣势、机遇和挑战.结果显示,长江现代农业园优劣明显,具有较好的发展机遇,为此,提出发展建议,加强生态农业发展,大力完善旅游配套设施,开发特色产品及项目,加强经营管理,以促进内江市长江现代农业园将生态旅游与生态农业相结合,实现生态、经济和社会效益三者的统一.

The SWOT analytical method is applied to explore the advantages and disadvantages, challenges and opportu- nities faced with the Chang]iang Agroecological Tourism Park in Neijiang. The results show that there are obvious advantages and disadvantages for the Changjiang Agroecological Tourism Park to develop agroecological tourism. It is strongly suggested that ecological agriculture be strengthened, supporting facilities be improved, specialty products be developed, management be strengthened so as to achieve a perfect integration of ecological, economic and social benefits.