乐山市旅游资源开发策略研究

The Research of Tourism Resource Development Strategy in Leshan City

乐山市是我国著名的旅游城市,蕴含着丰富的旅游文化资源,旅游资源的开发是乐山市旅游业发展的一项根本性任务。乐山市旅游资源的开发不仅要以前沿性的旅游理念为指导,也要借助于成熟的旅游资源开发经验,又要密切结合于乐山市旅游资源的自然和文化环境。乐山市旅游资源开发策略的解析为旅游资源开发的实施提供了现实性的理论借鉴,有效地促进了旅游资源开发行为的完善。

Leshan City is a famous tourist city, containing a wealth of tourism and cultural resources. Tourism resource development is a fundamental task for the development of tourism industry in Leshan City. The tourism resource development not only relies on cutting - edge concept as a guide, but also draws support from ma- ture tourism resources development experience, and closely bound to the natural and cultural environment of tourism resources in Leshan City. The strategy analysis of tourism resources development may provide realistic theory refer- ence for its implementation, effectively promoting the behavior improvement of tourism resource development.