汉英双语播音在体育展示中的运用

Using Chinese-English Bilingual Broadcasting in Sport Presentation

运用文献资料、电话访谈、逻辑分析等方法,从播音技巧的把握、竞赛项目和观众需求等方面分析了双语播音在体育展示中的具体运用。结果表明:双语播音员在恪守新闻客观、真实性原则的前提下,在播音实践中可以建立与完善一套可操作性的方法与技巧,进一步促进体育产业和双语播音教学的发展。

Using the methods of literature, telephone interviews, logical analysis, to analysis the specific use of bilin- gual broadcasting sports presentation, from the grasp of broadcasting skills competitions and audience demand. The re- sults show that： the bilingual announcer abide by the objectivity and authenticity principle, During the broadcasting practice process, the methods and techniques with the perfect set of operability, can be established, and further pro- mote the development of the sports industry and bilingual broadcasts teaching method.