标杆管理理论在医院管理中的应用

BENCHMARKING MANAGEMENT THEORY APPLICATION IN HOSPITAL MANAGEMENT

标杆管理理论最早是应用于企业管理中,整个管理的过程就是寻找目标、努力突破的过程。经过数十年的改革,医院的经营模式已转变为以市场为导向,从坐着等患者上门,变成开始注重提高医疗服务质量,提高患者满意度来赢得患者,文章介绍了如何将标杆管理应用到医院管理之中的意义与步骤:确定标杆目标、制定具体的实施计划、系统学习与指标对比、评价与提高。

Benehmarking management theory was first applied to enterprise management, the management is the process of searching for targets, efforts to break through the process. After decades of reform, the hospital operat- ing mode has to change to he market oriented, from sitting in the door, to begin to pay attention to improve the quality of medical service, to improve the patients＇ satisfaction to win patients, this article describes how the benehmarking management applied to hospital management involving its significance and steps： confirm the benchmark target, constitute the concrete plan of implementation, systematic study and contracting index, evaluation and improvement.