企业竞争力理论研究热点与发展趋势评述

On the Hotspots of Enterprise Competitiveness Theory and Developing Trend

经济全球化的浪潮使任何一个国家、地区、企业都面临着激烈的市场竞争。企业作为市场经济运行的主体,是影响一个地区或国家整体竞争力的基本要素。因此对企业竞争力的研究,一直是经济管理领域的研究热点。笔者从企业竞争力的内涵、构成要素与评价指标等方面对企业竞争力理论研究进行评述,以明确该问题研究的热点、争议点与发展趋势,为进一步深入研究奠定理论基础,为企业采取有效的竞争策略,为国家制定政策提供依据。

The tide of economic globalization makes every country be confronted with fierce market competition. As the subject of market economy, enterprise is the essential factor which affects the national competitive ability. So the research on enterprise competitiveness has become a hot field of current management research. Author makes some comments on business competition from the aspect of definition, components and evaluation index of enterprise competitiveness in order to clarify the hotspots, contentious point and developing trend. It will carry out a theory basis for the later analysis as well as offer the guidance for making enterprise and country＇ s competition strategy.