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新加坡世界科技出版公司期刊经营的盈利模式分析 被引量:6

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摘要 科技期刊的盈亏取决于经营者是否找到一种具有执行力的商业模式。以网络化和数字技术为机制的扎实内功和科学的经营策略,成就了新加坡世界科技出版公司(WSP)电子期刊出版的成功。WSP基于数字平台的商业模式、灵活的价格策略和全方位的科学管控,为我们展示了一种科技期刊商业出版的盈利模式。
机构地区 北京印刷学院
出处 《科技与出版》 CSSCI 北大核心 2013年第2期23-27,共5页 Science-Technology & Publication
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