浅谈黄帝故里拜祖大典的成功对河南省旅游形象定位的启示

A Brief Discussion on the Enlightenment of the Success of Yellow Emperor Hometown Worship Ceremony on the Positioning of He'nan Tourism Image

本文就河南省旅游形象发展演变及河南省旅游形象定位的现状展开,探讨河南省旅游形象定位问题,而黄帝故里拜祖大典的成功及其影响无疑给其准确的旅游形象定位提供了启示。

Starting from the evolution and development of He＇nan tourism image and the present situation of its positioning, this pa- per discusses the positioning of He＇nan tourism image, and the success and influence of Yellow Emperor hometown worship cer- emony undoubtedly provide some enlightenment for its accurate positioning.