企业集团文化建设管理策略的思考

Consideration on Cultural Building and Management Tactics of Enterprise Group

从企业集团文化的特征入手,分析了企业集团文化建设的难点,进而对文化建设的难点成因进行了分析,提出企业集团文化建设"13346"管理策略。

From the cultural features of the enterprise group, the paper analyzed the difficulties in the culture building of the enterprise group and the difficult factors in the culture building, and then provided a ＂13346＂ management tactics of the en- terprise cultural building.