摘要
随着移动互联网市场的高速发展,中国移动已将移动互联网作为公司未来发展的主要方向,并制定了相关发展战略。本文从解读中国移动的移动互联网发展战略入手,深入探讨了其中开放平台建设与业务创新的内涵,并提出了相关执行策略及运营机制的优化建议。
With the rapid development of mobile Internet market,CMCC has set it as the main direction of the company’s future development and some relevant developing strategies has been made,through the analysis of which,this paper goes deep into the discussion of open platform construction and the significance of business innovation,some optimizing proposals about relevant executive strategies and operational mechanisms has been put forward as well.
出处
《电信工程技术与标准化》
2013年第2期1-4,共4页
Telecom Engineering Technics and Standardization
关键词
移动互联网
开放平台
业务创新
mobile Internet
open platform
business innovation
