电视新闻类节目故事化现象的思考

On the Phenomena of Story-telling in TV News Programs

近年来,故事类新闻节目在各类电视台层出不穷,受到电视观众和电视媒体的青睐。因为它符合了中国电视观众的收视心理需求和文化习惯。通过真实可信、以人为本和启发深入的故事化报道解决了电视新闻"新"与"旧"、"虚"与"实"、严肃与娱乐的矛盾问题。借助故事形式积极有效地引导舆论,完成宣传意图,达到教育目的,使真实的新闻宣传通俗化,严肃的新闻形式多元化。

In recent years, TV programs inthe way of story - telling have been more and more popular They are favored by TV viewers and TV media because they meet most TV viewers＇ psychological needs and cultural habits. They solve the conflicts between ＂new＂ and ＂old＂, ＂virtual＂ and ＂real＂ and ＂serious＂ and ＂entertaining＂ by authentic, people -oriented and inspiring story -telling reports in TV news. They actively and effectively guide the public opinion in the form of story - telling to reach educational aims, and to make true news propaganda popularized, serious news in diversified forms.