摘要
研究地区旅游业的发展战略 ,必须综合分析旅游发展条件、市场竞争态势、旅游产业定位、产业总体布局等相关因素 ,并在此基础上制定旅游业的战略发展目标 ,进而提出具体可行的产业发展对策。本文通过深入分析福建旅游业的发展现状及存在的问题 ,对福建省旅游产业进行了重新定位 ,并明确了全省旅游业的战略布局 ,最后提出福建省应重点实施五大旅游发展战略 ,以实现从旅游大省向旅游强省的转变。
To study the development strategy of regional tourism industry, what the most important is synthetically analyzing all the relative factors, such as the development conditions、market competition situation and industry location,based on which we can make out the development aim, then put forward the specific countermeasures. By deeply analyzing the present situation and problems of the tourism industry of Fujian Province, this article expounds again the industry location of Fujian's tourism, and poses the strategic arrangement within the whole province. Finally the authors suggest that Fujian carry out the very five strategies, in order to turn from “Big Tourism Province' into “Strong Tourism Province'.
出处
《经济地理》
CSSCI
北大核心
2000年第5期103-107,共5页
Economic Geography
关键词
旅游业
福建
发展战略
研究
tourism industry
Fujian Province
development strategy
