基于产业链视角的文化创意产业创新平台研究——以杭州市动漫产业为例

Innovation Platform of Creative Industry Based on the Perspective of Industrial Chain: Animation Industry in Hangzhou as a Case

文化创意产业在全球范围内正以惊人的速度发展着,在我国也已经成为战略性新兴产业,进入了快速发展的阶段。如何完善和构建文化创意产业的创新平台成为这一新兴产业发展的当务之急。采用基于内容分析的研究方法,通过研究文化创意产业中具有代表性的产业——动漫产业对于创新平台的需求,界定了其创新平台的子平台体系,并以产业链的视角,提出了文化创意产业创新平台的运行机制模型,从而填补了创新平台研究的情境化空缺,并为我国文化创意产业创新平台的构建和发展提出了系统性对策。

Creative industry is booming all over the world, and while in China it is also regarded as emerging in- dustry of strategic importance. As a result, constructing and improving its innovation platform to support this stra- tegic industry has become an essential issue in China. Using the method based on content analysis, this article tries to look fiLrther into the representive creative industry ＇Animation industry＇ and analysis the actual mechanism of its innovation platform, aimed to put forward the contextual model of operating mechanism for Innovation plat- form of creative industry