摘要
以湖南省长沙市居民为调查对象,用大样本随机抽样调查方式获得基础数据,通过对不同健康状况人群属性结构的比较分析,结合相关研究,把人群分为健康人群、生理亚健康人群、心理亚健康人群和双重亚健康人群四大类,运用单因素方差分析和频度分析四类人群的旅游休闲消费特征和偏好。研究表明,四类人群在出游频率、出游花费、信息渠道选择、出游方式、出游时间、住宿选择和旅游功能偏好方面存在显著性差异。
Changsha city residents in Hunan Province as the research object, using a large random sample survey method to obtain basic data, It compared and analyzed the character structure of groups in different health status in detail. Combined with related research, it divided crowd into four main categories： healthy group, physiological sub- health group, psychological sub -health group and double sub -health group. Using one -way ANOVA and frequency analysis of travel consumer and preferences characteristics of the four categories, It confirmed that four groups had significant differences in the travel frequency, travel cost, information channel choice, travel mode, travel time, accommodation choice and travel preferences.
出处
《云南地理环境研究》
2013年第1期71-76,83,共7页
Yunnan Geographic Environment Research
基金
湖南省社科基金项目"湖南省旅游业转型与结构优化升级研究"(07ZDA05)成果之一
关键词
亚健康
城市居民
出游行为
出游偏好
Sub - health
city residents
tourism behavior
tourism preference
