文化产业发展的文化心理动力与方略——基于恩格尔定理的社会文化心理解读

恩格尔定理是分析社会物质与文化生活水平的理论工具,完整地理解和运用恩格尔定理必须认真研究该定理所潜含的社会文化心理因素。文化心理过程、文化心理倾向与特征、文化心理共生效应三个基本层面相互交织,形成一个强大的社会心理动力系统,推动着文化产业的发展和社会文化生活的演进。为了实现党的十八大提出的"文化产业成为国民经济支柱性产业"的战略目标,必须重视并深入研究社会文化心理对文化产业发展的动力功能,探讨并提出切实可行的文化心理方略。

The Engel＇ s theorem is the theoretical tool to analyze the levels of social materials and cultural life. In order to understand and use this theorem completely, we must earnestly study the psychological factors of the social culture included in this theorem. The process, tendency and characteristics, and coexistence effectiveness of cultural psychology are interacted, forming a powerful dynamic system of social psychology and promoting the development of cultural industry and the evolution of social cultural life. In order to realize the strategic target of transforming the cultural industry into the pillar industry of national economy advanced by Chinese Communist Party＇ s Eighteenth National Congress, we must pay great attention to the dynamic function of cultural psychology in the development of cultural industry. Moreover, we explore and put forward our practical strategies of cultural psychology.