摘要
随着形势的发展和需要,对外宣传工作的"窗口"和"平台"作用也越来越明显,如何充分发挥广播电视媒体优势,更好地展示地方形象,扩大地方影响力、知名度和美誉度,出色完成上级赋予的重要使命已经成为县级广播电视台宣传工作的一个重要方面。
With the development and need of the situation, the role of publicity as the "window" and "platform" is more obvious. How to make full use of the advantages of radio and television media, better display local image, expand local influence, visibil ity and reputation, and outstandingly complete tasks has become an important part of countylevel radio and television publicity work.
出处
《科教文汇》
2013年第10期148-149,共2页
Journal of Science and Education
关键词
广播电视台
外宣工作
创新机制
radio and television
publicity work
innovation ofmechanism