摘要
短短几年 ,上万家连锁店出现在全国各大城市 ,给我国商品流通领域带来了生机与活力。本文通过对我国连锁经营状况的立体透视 ,指出其存在的问题 ,并对问题成因进行分析 ,同时 ,探索相关发展对策。
In recent years,more than 10 thouseand chain stores have appeared in China’s major cities,and they injected vigour into the trading market.Through the perspective of China’chain store management.This article points out some common problems existing in this field,analyses the cause of these problems.Further,it probes into the countermeasures of these issues.
出处
《青海师范大学学报(哲学社会科学版)》
2000年第3期15-19,共5页
Journal of Qinghai Normal University(Philosophy and Social Sciences Edition)
关键词
连锁经营
中国
规范化
集团化
发展
连锁形式
chain store management
perspective
economy of scale
block economy