“会展物流管理”课程实践教学项目探析

Exploration and Analysis on Practical Teaching of Management of Exhibition and Logistics

课程实践教学的关键在于设计科学合理的实践项目。文章对"会展物流管理"课程实践教学项目进行了初步探讨。以会展策划与管理专业人才培养目标为立足点,以工作领域会展物流的组织与管理流程为主线,设计了三个基于工作过程的实践项目,并对项目实施过程和结果进行了阶段性评析。

The critical role of curricula＇s practical teaching rest on actual item that designing rationally and scientifically. The essay held a brief exploration on practical teaching Management of Exhibition and Logistics. The essay designed three practical programs that based on cultivating talents of exhibiting plotting and management, the organizing and managing process of exhibition and logistic working realm as leading factors and executed periodic assessment on the process and out come of execution.