摘要
随着旅游信息化和互联网的快速发展,搜索引擎是两者结合的最有效的方式。通过权威研究报告和学术界的研究发现,搜索引擎是旅游者获取旅游信息和预定的主要工具,是旅游企业核心的营销工具,也为在线旅游网站带来巨大流量。搜索引擎把我们带入到无搜索不旅游的时代。
With the rapid development of tourism informationization and internet,search engine is the most effective method to combine the two.Relevant authoritative research reports show that search engine is the main tool for tourists to get tourism information and make reservation.Able to produce great flow to the online tourism websites,it is also the marketing tool for tourism enterprises.It leads us into the times: no search,no travel.
出处
《重庆第二师范学院学报》
2013年第3期35-38,175,共4页
Journal of Chongqing University of Education
关键词
在线旅游
搜索引擎
移动互联网
旅游搜索
个性化
online travel
search engine
mobile internet
travel search
personalization