基于进化博弈论的Web2.0环境下组织内部知识共享研究

Intra-organization Knowledge Sharing under Web2. 0 Environment Based on Evolutionary Game

运用进化博弈的方法,建立了一个Web2.0环境下组织内部知识共享的进化博弈数理模型,并分析其动态演化的过程及其影响知识共享策略选择的因素。结果表明,自我效能感、物质激励、共享知识耗费的成本、知识共享后的损失、寻找和匹配知识耗费的成本是影响知识共享策略选择的因素,通过改变这些影响因素的大小,可以有效提高组织内成员选择知识共享策略的概率。

This paper proposes the evolutionary game model of sharing knowledge under the web2.0 environment within the organization by employed the method of evolutionary game, analyzed dynamic process of evolutionary and factors that influ-enced individual whether share the knowledge or not. The result shows that self - efficacy, material motivation, the cost of knowledge sharing, and the loss after sharing knowledge, the cost of searching and matching knowledge are the factors that in-fluenced the decision of knowledge sharing. The organization can improve the probability that influenced the decision of knowledge sharing if the level of these factors were changed.