从生态翻译学视角看企业网站英文版翻译——以苏州的几家企业为例

On English Version of Corporate Website from the Perspective of Eco-translatology——A case of Suzhou

企业网站英文版是中国企业对世界开放的窗口,英文的翻译质量对吸引其潜在客户和合作伙伴至关重要。在企业网站英文版翻译中,译者要考虑网站整个翻译生态环境,从语言维、文化维、交际维等方面综合权衡,努力创造出受众群体喜欢的英文版。

The English version of a corporate website is its window open to the world and the translation qual- ity is vital to the attraction of its potential customers and partners.In the process of translation,the translator should take the whole website translational eco-environment into consideration;especially the linguistic,cultural and communicative dimensions and creates the English version which caters to the readers.