我国中医药流通产业发展的瓶颈与对策研究——以广东省为例

Research on the Bottlenecks and Countermeasures of the Development of Guangdong Provincial Chinese Medicine Circulation Industry

广东中医药流通产业获得长足的发展。但还存在产业市场集中度过低、效率低、费用率高、行业发展布局不够合理、流通秩序有待规范等问题。可以从调整医药流通产业结构,完善医药流通体系;实现信息化、技术化和专业化,发展现代医药物流,提高医药流通效率;促进连锁经营发展,创新药品营销方式等方面着手促进广东中医药流通产业的发展。

Chinese medicine circulation industry of Guangdong got a considerable development. But still there are problems, such as low concentration ratio, inefficiency, high costs, irreasonable distribution of industrial develop- ment, and nonstandard circulation system. We should adjust the industrial structure, improve the medical system of medical circulation;develop modern medicine logistics, improve medical distribution efficiency of logistics;and pro- mote the development of innovation in medicine marketing ways so as to promote the circulation of the development of Chinese medicine industry.