基于生命力度量分析的旅游生命周期研究——以世界遗产地黄山风景区为例

Tourism Life Cycle Research Based On Vitality Metrics Analysis

本文讨论了生命力度量在旅游生命周期研究的应用,提出了游客力强度与旅游生命周期的辩证关系,进而深入探讨了在景区管理中如何依据生命力度量对旅游生命周期的影响进行景区管理改革。文章以黄山风景区为例进行了应研究,计算得出1979—2010年黄山风景区的生命力度量曲线图以及生命周期阶段划分,建议景区应顺应市场需求变化,深化景区内涵,打破内容相对僵化的模式,赋予风景区以新的体验。

This essay discusses the application of vitality metric in Tourism Life Cycle investigation. It puts torward dialectical relationship between the tourists force strength and the tourism life cycle which proposes a deep discussing of how to make the reform of the management of scenic spots in the scenic area management according to the impact of vitality measure on the tourism life cycle. The essay sets Huangshan Scenic Spot as an example to research, which calculates the graphs of 1979-2010 Huangshan Scenic Spot vitality metric, as well as the division of life-cycle stages. Besides, it recommends that scenic spots should conform to changes in market demand, deepen scenic connotation, breaking content relatively rigid mode and given Scenic Spots a new experience.