公示语汉英翻译的“三维”转换——以钦州公示语翻译为例

On Three-dimensional Transformations in Chinese-English Translation of Public Signs: A Case Study of Public Signs in Qinzhou

生态翻译学认为,译者在翻译过程中只有在其翻译生态环境做到多维适应选择转换,至少是语言、文化、交际"三维"的适应选择转换,才能产出恰当的译文。从生态翻译学的"三维"转换翻译法入手,以部分钦州公示语翻译为例,探讨公示语汉英翻译的"三维"转换,认为在语言维转换上译文应符合英语公示语的行文规范;在文化维转换上应适应全球化的文化语境;在交际维转化上应注重交际效果而不是拘泥于原文的内容和形式。

In terms of eco-translatology, in the process of translation the proper target text can be produced only when the translator achieves multi-dimensional adaptive transformations in the translational eco-environment, especially the adaptive transformations from the linguistic dimension, cultural dimension and communicative dimension. With some English public signs collected in Qinzhou as examples, this paper discusses Chinese -English translation of public signs through the approach of three-dimensional transformations, concluding that in linguistic transformation the target text should conform to the norms of target language ; in cultural transformation adapt to the global cultural context; and in communicative transformation emphasize the communicative effect rather than the content and form of source text.