2014年体操世锦赛体育展示展望

Future Insight into the Sports Presentation of 2014 World Gymnastics Championships

体育展示是竞赛不可缺少的重要组成部分,它是比赛得以顺利进行的指挥棒,是传播体育知识和展示主办城市和主办国文化的途径和方式。对北京奥运会和随后在中国举办的几次大型体操比赛中的体育展示进行梳理和总结,并对2014年南宁体操世界锦标赛的体育展示进行展望,以期为今后中国体操体育展示的突破与创新提供有益的参考。

As an indispensable part of sports competition management, sports presentation plays an important role in the success of a sport event, allowing the hosting city to promote its image as well as sports knowledge. Based on study cases of Beijing 2008 Olympic Games and several international gymnastics competitions that took place in China, this paper takes a insider＇s look into the 2014 Nanning World Gymnastics Championships, providing highly useful reference and creative thoughts for the sports presentation of gymnastics competitions in China.