城市职业女性休闲健身现状研究

SURVEY ON THE CURRENT SITUATION OF LEISURE AND FITNESS OF URBAN PROFESSIONAL WOMEN

对城市职业女性休闲健身情况进行调研,结果表明:当前职业女性对休闲健身价值的认同度较高,但参与度较低;休闲健身项目较多选择传统项目,较少考虑时尚项目;休闲健身组织形式偏重与家人、朋友一起,较少选择俱乐部的群体健身;休闲健身场地更多选择免费的小区,收费场所少有光顾;健康健身知识的获得更多的选择媒体,学校健康教育不再是其获得健康健身知识的主要渠道;要激发和促进职业女性积极主动的参与休闲健身活动,必须在项目选择的多样性、功能的针对性、参与活动的舒适性和娱乐性等提高职业女性参与休闲健身的满意度。

Urban occupation female fitness and leisure situations were investigated,the results show that the current occupation female＇s degree of recognition on leisure fitness value is high,but the participation is low;conventional projects are more than fashion item;Leisure fitness organization form emphasis on family,friends,less choose club group fitness;leisure fitness venues more free cell,charging for the least patronized;health fitness knowledge and get more choice of media,school health education is no longer its win of fitness and health knowledge of the main channel;To stimulate and promote the occupation female active participation in the leisure fitness activities,must be in project selection diversity,functionality targeted,to participate in the activities of comfort and entertainment as well as improving occupation female participation in fitness and leisure satisfaction.