摘要
本文认为绿色营销是生态经济营销 ,实施绿色营销有利于促进经济、生态和社会的可持续发展。绿色食品体现了绿色营销的理念 ,绿色食品是绿色营销的载体 ,绿色营销是发展绿色食品的动力。提出了发展绿色食品 ,实施绿色营销的主要措施 ,这些措施的实施必将有效地推动我国绿色食品的发展。
Green Business is ecologically economic business, implementing green business benefits the promotion of economic, ecological and social sustainable development. Organic food products embody the concept of green business. Organic foods are the mainstay of green business. Green Business is the motivating force behind the development of organic food products. Proposing the development of organic foods, the main measures of implementing green business, the application of these measures will effectively push forward China's development of organic foods.
出处
《生态经济》
CSSCI
2000年第10期27-30,共4页
Ecological Economy