摘要
在对核心竞争力界定之后 ,分析了加入WTO对我国名牌企业发展的影响 ,最后阐述了我国名牌企业培养核心竞争力的途径和必备要素。
This article analyzed the influences in Chinese name brand corporation from entering WTO after defining core competence, and expound the approaches and the factors that Chinese famous brand corporation cultivate core competence.
