我国基于位置的信息服务存在的问题及对策研究

Research on the Problems in and Countermeasures for the Location-based Information Service in China

基于位置的信息服务在我国发展较为迅速,但也存在着国家宏观管理不到位、商业模式单一、用户隐私及电子地图资源缺乏等制约因素。文章提出,推进我国基于位置的信息服务业的进一步发展,需要加强国家对基于位置的信息服务业的宏观调控,以用户为中心,积极推进商业模式的创新,制造更完善的电子地图。

Location-based information service is developing rapidly in China,but there exist some constraint factors,for example,national macro-management is not in place,a single business model,user privacy and lacking of electronic map resources.The paper points out we need to do the following things to promote the further development of the location-based information service industry in China,that is,strengthen the national macro-control of the location-based information service industry,center on the user,promote the innovation of the business model vigorously,and construct more perfect electronic map.