季节性因素对新疆旅行社的影响分析

Analysis of the Seasonal Impact on Xinjiang Travel Agencies

新疆拥有丰富的旅游资源。然而,由于新疆特殊的气候特征,新疆旅行社常常是以半年业绩支撑全年,新疆旅游出现漫长的淡季,从对新疆季节性旅游的分析、季节性旅游对新疆旅行社的影响分析和新疆季节性旅游策略分析等几个方面充分阐述了旅游季节性对新疆旅行社的影响。

There are abundant tourism resources in Xinjiang. However, because of the special climate features, travel agencies here often get through the hole year by a half year＇s performance, there is a long off-season of tourism in Xinjiang, from the analysis of seasonal tourism and impacts of sea- sonal tourism, as well as strategies of seasonal tourism in Xinjiang, the author analyzes the how seasons effects on Xinjiang travel agencies.