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基于微博的主题社区发现 被引量:3

MICROBLOG-BASED THEME DISCOVERY
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摘要 为了满足微博营销寻找投放目标的需求,提出结合面向内容及连接关系分析的微博主题社区发现方法。创造性地加入了领袖发现、文本分类以及最大流社区发现的链接分析技术,同时采用多种剪枝策略,设计出一个高效准确的微博主题爬虫。实验经过真实数据的采集,并且从不同的维度对结果数据进行了实验分析。 In order to meet the demand of microblog marketing in hunting the delivery target, we propose a discovery method of microblogging theme community which combines the content-oriented and linking relationship-based analytical methods. In the paper, the link analysis technologies of authority discovery, text classification and max-flow community discovery are creatively added, multiple pruning strategies are employed simultaneously as well, we design a quite effective and precise microblogging theme crawler: Our experiments are passed with the collection of real data, and the result data are made experimental analysis from different dimensions.
出处 《计算机应用与软件》 CSCD 北大核心 2013年第6期209-213,224,共6页 Computer Applications and Software
关键词 领域领袖 微博营销 最大流 社区发现 信息检索 Domain authority Microblog marketing Maxflow Community discovery Information retrieval
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