经济林产品消费行为研究——以福州市居民为例

Research on Forest Products Consumption Market Economy——Taking Fuzhou city residents as an example

以经济林产品市场消费的实地调研为主:在相关经济林产品消费理论的基础上结合本课题实际设计出了一份消费者调查问卷,对市场经济林产品的消费情况、品种、动因及月消费额进行了统计分析。通过对调查数据和样本的分析,得出目前大众对经济林产品的消费量还比较少,对其营养价值的认知还有待提高,其中木本水果的消费意向最高,而木本油料的消费意向相对比较低,公众对木本粮食的消费因性别和收入水平有所差异。总的来说,公众对经济林产品的消费意向有增大的趋势。

Based on field investigation of economic evant economic forest products consumption theory. forest products market consumption： Based on rel- The paper designs a survey of consumers, of con- sumption, market economic forest product variety, motivation and the month amount of consumption are analyzed. Through the analysis of survey data and samples, the mass consumption of economic for- est products is still relatively small, the nutritional value of cognition remains to be improved, inclu- ding woody fruit consumption intention is highest, and woody oil consumption intention is relatively low, the public consumption of woody grain because of gender and income differences. In general, the public has the tendency of increase on economic forest products consumption intention.