摘要
介绍了家用纺织品的起源和概念、国内家用纺织品销售的现状和问题,分析了家用纺织品卖场展示对其销售的影响与功效,旨在推进优秀的家纺卖场展示设计,以提高销售利润,对家纺业产生积极的作用。
This paper introduces the origin and concept of home textiles, the present situation and problems in domestic home textiles sales, and analyzes the impact and efficacy of the store layout on the sales with an aim to promote excellent display design of home textile stores in order to improve sales benefit and to have a positive effect on home textiles industry.
出处
《浙江纺织服装职业技术学院学报》
2013年第2期55-58,共4页
Journal of Zhejiang Fashion Institute of Technology
基金
西南大学科技创新基金资助项目[编号:SZ201207]
国家级大学生创新创业训练计划[编号:201210635089]