摘要
文章结合企业工作实践,从企业文化传播平台的建立及运作方式入手,就如何增强文化传播力,提升企业软实力进行了有益的探索。
Based on working practice, this paper discusses how to strengthen cultural transmission to improve soft power pf enterprises from platform establishment and mode of operation of cultural transmission.
出处
《现代工业经济和信息化》
2013年第10期89-91,共3页
Modern Industrial Economy and Informationization
关键词
文化
传播
企业软实力
culture
transmission
soft power of enterprise
