商务英语专业开展沙盘实训模式的探索

Improving Business English Majors’ Technical skill: An Exploration through Sand Map Model

企业经营管理沙盘实训式教学模式和商务英语专业传统教学模式的结合是全新的教学尝试。商务英语专业学生多重视英语习得能力而忽视商务实际操作能力。沙盘实训教学具有短期密集培训性质,实际操作性强的特点,可以帮助学生将课本里面的商务知识转化为灵活的商务操作。

The aim of this dissertation is to make explicit the effectiveness of introducing the technical training model through sand map as one curriculum of Business English Major, with a focus on its impact and improvement. In this study, the integrate of technical training model through sand map with traditional teaching model applied in Business English Major will work as a new approach in improving students＇ technical skill, for students usually attach much more importance to English language learning rather than business technical skill, and technical training through sand map serves to shed light on a telling acquisition of technical skill within the short-term intensive training