新媒介与通辽城市文化的构建

New Media and the Construction of Tongliao City Culture

城市文化着重意义的构建,它的性质是大众文化。城市的大众文化在今日呈现为媒介文化。从新媒介的角度考察城市文化的构建,一是新媒介对于大众文化的重要性和特殊性,二是新媒介对于内蒙古自治区通辽市这城市文化的特殊性和重要性。媒介塑造着城市的文化,媒介的形式决定着城市文化如何被表达,媒介的倾向决定着城市文化如何被塑造。新媒介主导的城市文化在相对落后地区的中小城市同样有着它的特殊作用和重要意义。

City culture is focused on the process of meaning construction, and it is belongs to the popular cul- ture. Nowadays, popular culture mainly as a media culture. Reflections on the construction of city culture, there are two main aspects ： The characteristics of the new media and the importance of the new media on the city culture of Tongliao. Media shaping the culture of the city, and determines how city culture is expressed. New media also play a special role in the culture of small and medium-sized cities.