摘要
Huge Hisense Appliance Industrial Park in South Africa entrenches the brand’s successful globalimage It’s 2:30 p.m. and the large red electronic counter board on the factory wall registers the day’s 439th flat-screen TV as it rolls off the assembly line. Above that figure glows the daily target of 700. The uniformed staff are bustling in the sanitized, climate-controlled environment-excitedly motivating each other to reach the target, eyes constantly flicking up to the counter.
It's 2:30 p.m. and the large red electronic counter board on the factory wall registers the day's 439th flat-screen TV as it rolls off the assembly line. Above that figure glows the daily target of 700. The uniformed staff are bustling in the sanitized, climate-controlled environment excitedly motivating each other to reach the target eyes constantly flicking up to the counter. Inside the cavernous Hisense factory, situated 40 km outside Cape Town, South Africa, in the rural town of Atlantis, size matters. Everything is large scale and the workers know it. Elton Jansen, Production Supervisor of the -IV operation, said that af- ter 45 days traininp~ the staff are raring to go.