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我国IRM中信息披露存在的问题及对策

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摘要 投资者关系作为企业财务关系之一,已经引起我国越来越多企业的重视。良好的投资者关系可以成为企业宝贵的无形资产或战略资源。而投资者关系管理也成为了企业管理的重要内容之一投资者关系管理(Investor Relations Management,简称IRM),是指上市公司运用金融、传播、市场营销等手段,
机构地区 四川大学
出处 《财会通讯(中)》 2013年第6期33-34,共2页 Communication of Finance and Accounting
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