国内航空机票超售率的控制与应用

The Control and Application of the Overbooking Tickets for Our Domestic Airline Company

航空公司的售票策略受国内航线旅客运输量、票价、超售率等一系列主客观因素的影响。本文利用灰色预测模型GM(1,1)预测2011年航线旅客运输量,再运用spss17.0对运输量与票价进行回归分析,得到相关性函数,进而建立静态二项超售模型和基于等待时间的动态模型,并对其进行了实证分析。

The most direct way of improving airline economic benefits to a large extent depends on the ticketing strategy established by airline company,While the ticketing strategy is affected by series of subjective and objective factors,such as passenger volume of domestic airline traffic,air fares,Super sales ratios.By using the Gray Forecasting Model—GM（1,1） to predict the airline passenger volume in 2011,And using SPSS 17.0 to build up the correlation function between passenger volume and fare by regression analysis.Then we established the static two super sales model and dynamic super sale model based on waiting time,and carries on the empirical analysis.