摘要
针对江西省崇义县旅游业发展的现状和条件,文章运用SWOT分析法,从生态环境、资源类型、开发规模等方面分析其优势;从地理位置、知名度、经济基础等方面分析其劣势;从区域发展战略、产业结构调整等方面分析其机遇;从竞争态势分析其威胁,为崇义县旅游业的长远规划提供依据。
This paper targets the tourism development conditions of Chongyi County of Jiangxi Province and analyzes employing SWOT its advantages in terms of ecology,resources and development scales,its disadvantages in terms of geographic location,fame and economy,its opportunities in terms of development strategies and industry composition adjustment,as well as the challenges in terms of competition,so as to provide reference for its long-term planning.
关键词
崇义县
旅游资源
SWOT分析
Chongyi County
tourism resources
SWOT analysis