论低碳经济下的环保传播能力提升策略

Enhancing Environmental Communication in the Context of Low Carbon Economy

在低碳经济的大环境下环保传播能力成为世界各国都在关注的话题,而大众传播是推动环保传播的核心力量,在日常生活中通过环保传播引导公众树立低碳意识。分析了在低碳经济大势所趋的背景下,环保传播的现状及面临的挑战,在此基础上探索提升环保传播能力的策略及路径。

Enhancing environmental communication in low carbon economic environment becomes the focus of the world,and public communication is the core force to promote its improvement.It is essential to raise the public awareness of low carbon through environmental communication in daily life and the consumption process.Under the global trend of low carbon economy,the paper examines the present situation of environmental protection and its challenges,with a purpose of exploring the relevant strategies and approaches.