摘要
通过抽样调查的方法,对中国上海地区消费者进行问卷调查,探索影响瑜伽服购买的因素。采用SPSS软件中的多种方法分析调查数据,总结对瑜伽服购买造成影响的因素,为相关研究人员提供调研的方向与方法,并试图为从事瑜伽服经营的专业人士提供相关的参考信息。
Questionnaires were conducted in Shanghai. Through the sampling surveys, the factors influencing Yoga clothing purchase were figured out. Adopting with SPSS software the data was analyzed. The factors influencing Yoga clothing purchase were concluded to offer some useful information for the professionals working at Yoga clothing industry.
出处
《国际纺织导报》
2013年第5期64-64,66-68,70,共5页
Melliand China
关键词
瑜伽服
影响因素
SPSS软件
抽样调查
Yoga clothing
influencing factor
SPSS software
sampling survey
