健身排舞在我国快速开展的原因探究

Research on Causes for the Rapid Development of Linedance in China

健身排舞运动于2004年作为一项新型休闲运动项目引入我国,经过不到十年的时间,快速普及我国大中城市,受到我国广大人民群众的青睐。本文通过文献资料法、专家访谈法、问卷调查法对健身排舞在我国快速开展的原因进行调查,分析健身排舞自身特点、功能、推广策略及存在问题,为健身排舞的更好发展打下坚实基础。

Linedance was introduced into China in 2004 as a new leisure sport, and has been popularized across large and medium-sized cities in less than ten years. This project conducted expert interviews and used question- naires to explore the causes for the rapid development of linedance in China, analyze its characteristics and func- tions, work out promotion strategies and identify problems in its promotion. We hope that this study will contribute to a solid foundation for the better development of line- dance.