马克思主义大众化的话语策略探究

A Study on the Discursive Strategy of Marxism Popularization

马克思主义大众化的实现在一定程度上依赖于话语的传播、转译和共享。研究马克思主义大众化的话语策略,不仅是马克思主义大众化的内在要求,也是马克思主义大众化的现实需要。因此,应运用丰富话语内容、增强价值认同,拓宽话语场域、加强沟通交流,强化话语交往、联通情感共鸣等具体策略来推进马克思主义大众化的进程。

The popularization of Marxism depends to some extent on the dissemination, translation and sharing of discourse, which are not only the essential requirements, but also the practical needs to study the discursive strategy for Marxism popularization. To advance the process of Marxism popularization, we should adopt such measures as enriching the discourse content, uni- fying people＇ s moral identity, broadening discursive registers, fortifying discursive communica- tion, and amplifying people＇s emotional resonance.