被“抑制”的传播——社交网络“关系信息暴露”特征对网络人际传播的影响

The "Restrained" Phenomenon of Communication

社交网络作为人际关系在虚拟世界的重建以及再现平台,基于其本身的技术架构,这一平台表现出"关系信息暴露"特征。这一特征表现为在这一平台上的信息交流行为以及交流过程中所"暴露"出的人际关系信息会很容易被第三方感知。作为主动发布内容的"内容发布者"、参与互动的"互动参与者"或者处于围观状态的"围观者",在"交错复杂"的关系信息环境下,其社交网络的人际传播行为受到了"抑制",而这种抑制主要通过"信息流"和"影响流"发生作用。

Served as the reconstruction and reappearance platform of interpersonal relations in the virtual world, with its own technical architecture, the social networking displays the characteristic of ＂relationship information disclosure＂. This characteristic shows that the users＇ interpersonal relationship information in the course of information interaction on the platform will easily be perceived by the third party. Inthe ＂staggered and complex＂ relationship information environment, interpersonaicommunieation behaviors of ＂content publishers＂, ＂interaction participants＇, ＂onlookers＂ onthe social network platform have been ＂restrained＂. The restrained function comes into play by ＂information flow＂ and ＂effect flow＂.