摘要
分析了风险的本质 ,提出了风险的若干性质、决策者风险态度测定模型以及 2条风险心理原理。
The essence and the properties of risk are analyzed. An assessment model for a decision making attitude toward risk and two underlying psychological principles governing this behavior are put froth.
基金
国家自然科学基金资助项目!(79870 0 37)
霍英东基金资助项目
关键词
风险决策
风险态度
决策行为
风险本质
risk decision making
risk attitude
decision making behavior
