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联想重装农业 被引量:1

Legend Holdings Changing the Face of Agriculture
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摘要 联想尝试将实业与投资基因注入农业,这使它面临各种生产要素都不确定性的挑战。来自演讲台上的声音,总是描绘美好的蓝图。“中国现有三亿人能消费得起蓝莓,这相当于整个美国的人口。这是巨大的商机!” the Legend Holdings is attempting to adapt its success in the computer business to the agriculture industry.Of course this means facing numerous challenges when it comes to the uncertainty factor concerning agricultural production.The Legend Holdings first began considering involving itself in the agriculture industry back in the 90's when Liu Chuanzhi first discussed the difficulties in creating domestic demand lor agricultural products despite China's enormous population with economist Zhou Qiren.Zhou explained that the weak domestic market stemmed from the slow revenue growth among farmers and that Legend Holdings would have to find a way to melt the 'permafrost' that agriculture and rural villages represented in China's economy if the group wished to grow truly big in this industry.
作者 林默
出处 《中国企业家》 2013年第13期82-88,82+12,共7页 China Entrepreneur
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