摘要
旅游业是贵州的支柱产业之一,贵州制造的影视近年来呈现井喷之势,二者的产业融合势必促进影视旅游向纵深发展。影视旅游具有相对独立存在的意义,探索影视旅游的机制成为必要之举。影视旅游潜存三种机制:发生机制、协同营销机制、影响机制。要实现贵州影视旅游的跨越式发展,必须遵循影视旅游的内在规律,体现贵州的民族文化特色和地域特色,促进产业融合,构建影视旅游产业链,开展差异化竞争。
Tourism is an important industry in Guizhou.In recent years,Guizhou＇s movie and TV show industry has witnessed soaring development.It is argued that this industry,if well combined with tourism,can facilitate the development of the latter,yet attention must be paid to the internal law of the movie and TV show industry and its proper blending with tourism.
出处
《贵州民族大学学报（哲学社会科学版）》
2013年第3期175-179,共5页
Journal of Guizhou Minzu University:Philosophy and Social Science
基金
贵州民族大学引进人才科研项目"中国动漫产业链研究"
关键词
影视旅游
产业融合
机制
产业链
差异化
movie and TV show industry
industry integration
mechanism
industry chain
differentiation
