“限娱”后时代的电视格局走势

The T.V. Trend Post-cutback on T.V. Entertainment

2011年10月,国家广电总局下发《关于进一步加强电视上星综合频道节目管理的意见》,即"限娱令",对我国电视格局产生一定影响。在"限娱令"的作用下,电视综艺娱乐节目、新闻节目以及电视剧三三大板块节目呈现新的面貌。

In October, 2011, China＇s State Administration of Radio, Film and Television enacted the Opinion of Further Strengthening Management of TV Shows of Comprehensive Satellite Channels （Cutback on TV Entertainment for short）. It has exerted some influence on the TV pattern of the country. The paper aims to take Hunan Satellite TV for example to analyze the changes in the TV pattern under the impact of the new policy from the following three aspects： entertainment programs, news programs, and TV plays.