摘要
我国电视剧产品质量较低下的原因主要是电视生产模式还在延续着计划生产的模式,制播分离的制度使电视剧脱离了市场,无法满足市场的多样性需求。应建立起基于市场的研发、制作模式,提高电视剧的前期制作投资,从细节处增加真实、深刻的内容,从而促进电视剧行业的健康发展。
Not in proportion with the progressive quantity of Chinese TV - plays, the quality of these plays should be concerned. Get down to the reason, it should be the producing model which is inherited from the planned economy, the separation of production and broadcasting caused deviation from the true needs of the market, a huge number of resources wasted in vain, according to this discourse, the research of the market, change pattern matter fundamentally, these procedures should gain more funds, the contents of TV - plays refined in their details, only if the changes have been done, our market of TV - plays could grow in whole line of TV -play industry could operate in order. of the product should also be prosperity,
出处
《经济问题》
CSSCI
北大核心
2013年第8期116-119,共4页
On Economic Problems
关键词
收视率
经济效益
市场反馈
audience rating
economic benefit
market feedback
