摘要
该文选取国内某品牌化妆品公司8个销售员销售业绩的相关数据作为统计指标,利用最大最小法建立相似矩阵,用闭包法做出聚类分析.结果表明模糊聚类分析对员工销售业绩评估科学合理,符合实际,对公司掌握员工销售情况有很大帮助.
In this paper, the data of the sales performance about 8 salesman of a domestic brand cosmetics company are selected, the similar matrix is established by maximum and minimum method. The cluster analysis is maken by closure method. The result shows that the fuzzy cluster analysis is scientific and reasonable to assess the sales staff＇ performance and have the great help to grasp the condition of the staff＇ sales.
出处
《哈尔滨师范大学自然科学学报》
CAS
2013年第2期27-30,共4页
Natural Science Journal of Harbin Normal University
关键词
模糊聚类分析
销售业绩评估
数据标准化
模糊相似矩阵
传递闭包
Fuzzy cluster analysis
Performance Appraisal
Data standardization
Fuzzy similar matrix
Transitive closure
